Football Great Emmitt Smith and Dawn Hudson, Former PepsiCo CEO to Keynote 3DEXPERIENCE FORUM, May 13-15, Las Vegas

Registration is open for the 2019 3DEXPERIENCE FORUM, Dassault Systèmes’ annual thought leadership conference taking place May 13-15 at Caesars Palace, Las Vegas.  The 3DEXPERIENCE FORUM brings together senior executives and industry leaders focused on transforming their business. This year we have two keynote speakers who’ll help attendees address the issues of innovation and leadership.

Speaking on May 14, will be Dawn Hudson, former President and CEO of Pepsi Cola North America, and PepsiCo Foodservice, and former Chief Marketing Officer at the NFL.
Dawn Hudson

Whether serving as CEO, Chief Marketing Officer, or Chairman of the Board, Hudson has led an impressive career spanning high-level posts in media, retail, consumer goods, consulting, and healthcare at some of the biggest corporations in the world including the NFL, PepsiCo, Lowe’s Home Improvement, Allergan, PF Chang’s, the LPGA, and NVIDIA. From “Super Bowl Babies” to the return of the “Pepsi Challenge,” Hudson’s track record of success is packed with groundbreaking ideas born of an ability to see what’s around the corner and an expertise in crafting revenue-boosting competitive advantages. For her revolutionary work strengthening brands’ positioning and marketing, tapping into culture change as fuel for innovative business strategies, and championing inclusive leadership and diversity, Hudson has been recognized as the “Most Vital Leader in Tech, Media, and Marketing” by AdWeek—topping a list of 50 industry titans—and twice as one of Fortune magazine’s “50 Most Powerful Women in Business.” Hudson speaks with electricity about the power of brand, how to embrace change and drive innovation, and the importance of strong and inclusive leadership.

Hudson is an advocate of smart reinvention and growth with more than 20 years’ experience at some of the world’s best-known and most-loved brands. She shares insights on turning adversity into an advantage, building a global presence, and why, in today’s business climate, innovation must be central to everything from distribution to selling stories to human capital management. Energetic and engaging, her near-photographic memory and story-telling delivery style allow her to present in a way that at once demonstrates tremendous business savvy and connects with audiences. Asking questions like, “What are your organization’s core capabilities?” and “How can you capitalize on those abilities in a way that’s authentic?”, Hudson imparts valuable insight that helps audiences unlock new ideas, reimagine what’s possible, and take a closer look at short- and long-term value creation strategies.

Emmitt Smith, Pro Football Hall of Fame Running Back, Businessman and Entrepreneur will speak on Wednesday, May 15.

Emmitt Smith

Smith is a professional football icon and one of the greatest to ever play the game. In his 15 seasons in the National Football League, Smith amassed many records that still stand today, including the most career rushing yards and the most career rushing touchdowns. Smith’s impressive resume includes three Super Bowl championship rings and his induction into the Pro Football Hall of Fame in 2010.

As a first-round pick in the 1990 NFL Draft, Smith was the cornerstone of the Dallas Cowboys offense for 13 seasons. The eight-time Pro Bowler was the first player in NFL history to rush for more than 1,000 yards in 11 consecutive seasons and on October 27, 2002 he surpassed Walter Payton as the NFL’s all-time leading rusher.

After his playing days, Smith served as a football analyst and then took his television career a step further when he won the third season of ABC’s Dancing with the Stars, during which he was dubbed “the king of effortless cool.” He also added author to his list of accomplishments, publishing Game On, which outlines the principles that helped him succeed both on and off the field.

Currently, Smith has transitioned to the role of businessman and entrepreneur and runs several companies spanning real estate, construction and technology. Active in charitable outreach both in the Dallas area and on a national level, Smith founded Pat & Emmitt Smith Charities with his wife to provide unique experiences and educational opportunities to under-served youth.

In his audience talks, Smith focuses on how preparation plus opportunity equals success and how goal setting enables making the impossible a reality.

The 3DEXPERIENCE FORUM will deliver a value-packed agenda including plenary sessions featuring Dassault Systèmes’ executive leadership, industry movers and shakers and customers already using the 3DEXPERIENCE platform for business impact.

Breakout tracks focus on critical topics such as Eliminating Silos in Organizations, the Factory of the Future, Transforming the Patient Experience, and Advancing Future Mobility Innovation. Additionally CxO Insights panels will look at topics such as Digital Twins, Augmented Design and Model Based Engineering.

To register, click here: 3DEXPERIENCE FORUM North America

Check out these highlights from 2018:

Sharon Rodger

Editor; Internal & Digital Communications at Dassault Systemes
Sharon Rodger is the editor of Navigate the Future and a member of the North America marketing team for Dassault Systemes, the 3DEXPERIENCE company. Sailing and ski mom to Connecticut College daughter (Go Camels!). See the ocean every day and breathe. Suggestions on great podcasts are welcome.