“The Book of the Week”

Each week, FashionLab’s editors pick a must have book for your bookshelf.

“Naked Fashion: The New Sustainable Fashion Revolution” by Safia Minney invites you to join the movement to make fashion more sustainable

Showing fashion at its worst while providing optimistic solutions is not an easy job, but Safia Minney the author of Naked Fashion, has achieved it with this book. Minney who is founder and director of Fair Trade and environmental fashion and lifestyle label People Tree, has turned a life-long interest in environmental, trade and social justice issues from a lifestyle into a Fair Trade business.

Her Book invites you to join the movement of consumers, entrepreneurs, and creative professionals who are using their purchasing power, talents, and experience to make fashion more sustainable. Anyone with an active interest in fashion and where our clothes come from or looking for a career in fashion and the media will find inspiration and advice on how to make a difference.

If sustainable goods are your thing, this book is an enticing guide to the growing fair-trade fashion movement.


  • Paperback: 176 pages
  • Publisher: New Internationalist (April 10, 2012)
  • Language: English
  • ISBN-10: 1780260415
  • ISBN-13: 978-1780260419

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