The very first 100% digitally designed footwear collection realized by French Designer Julien Fournié has just been revealed, on July 8th, during the Paris Haute Couture Fashion Week. To stage this 3D collection, FashionLab, Julien Fournié and Strategies (Romans CAD) connected to create a magic design story.
A digital footwear collection
Julien Fournié first capsule footwear collection was initially unveiled during a 3D fashion experience in May in Los Angeles. (Remember our previous articles on the topic). To make this digital collection happen, FashionLab and Julien Fournié have partnered with the French editor Strategies, to use the 3D software suite Romans CAD©™ (RCS) and realize the look of the collection, from the very first sketch on a tablet to the final 3D design.
Simplification of the Design process
New technologies such as digitalization, virtualization and interactivity are now essential trends in the footwear industry, and specifically in the design process. Julien was enthusiastic to use Romans CCAD to create his footwear collection understanding how it could help him as a designer in his creation process. By using Romans CAD, he had the opportunity not only to draw and simulate his models in 3D, but to mix colors and materials, make assembly with his 3D sole, and optimize his creations. Very simple to use and incredibly intuitive, his first digital sketching experience with Romans CAD was almost as easy as using a pen and a piece of paper!
A user friendly Sketching app
Pictures: Courtesy of RomansCAD
This post is also available in: French